Jim Beam Kentucky Fire is made by infusing Jim Beam's Kentucky straight bourbon whiskey with cinnamon flavoring. Each of Jim Beam's flavored whiskeys were made with Jim Beam drinkers in mind who are looking for something more mixable in a cocktail. Jim Beam Kentucky Fire tastes more like cinnamon candy than the spice, making it similar to Fireball. What differentiates Jim Beam Kentucky Fire is it is not as sweet; the whiskey flavors stand out a bit more. Chill Jim Beam Kentucky Fire and then shoot it, sip it, or use in your favorite bourbon cocktail to add an extra layer of flavor.