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How a Wine Label Resumé Landed This Woman A Job

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Employers often spend mere seconds scanning an applicant’s resumé, which is why job-seeking advice often includes the terms “creative” and “eye-catching.” Bernadett Baji nailed both of these tips with her resumé when she applied to a job at Hungarian wine distributor Bortársaság.

Designer Miklos Kiss, a friend of Baji’s, advised her to create a wine label that doubled as her resumé. He designed a logo with her initials and included her name and birth year where the wine’s vintage would normally appear. Her contact information and job history were also included on the back of the wine label.

Appropriately enough, Baji landed a job in the company’s marketing department.


Series & Type: News

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