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New “Ladies’ Night” Encourages Patrons to #MindTheGap

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Last Tuesday, women and men were talking about a new kind of ladies’ night in Prospect Heights.

On July 7, Brooklyn’s Way Station charged women just 77 percent of their bar tabs in an effort to get people talking about the ongoing gender wage gap debate in the U.S.


In 2012, women made just 77 cents for every dollar that men earned. According to the U.S. Census Bureau annual report, there wasn’t much progress in closing the pay gap in the following year, with women earning only 78 cents for every dollar made by men. The wage disparity is even greater for women of color.

With three sisters, a slew of female friends and a lady dominated staff, Way Station’s owner Andy Heidel wanted to encourage discussion about women’s wage equality.

Although the deal did manage to get people talking—and attract a sizeable crowd—the chatter wasn’t all positive.

A female law professor raised questions about gender-based price discrimination and men’s rights activists threatened to boycott the bar. However, Heidel wasn’t concerned—the intimate venue draws in a steady flow of locals and visitors with its musical guests, sci-fi–inspired cocktail list and Dr. Who Tardis bathroom.

Heidel told The Guardian that he felt Tuesday’s promotion helped “to weed out those who do not want to treat women with respect.”


Series & Type: News

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