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Liquor.com

A Cheez-It and Boxed Wine Duo Is This Summer’s Best Party Gift

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(image: Cheez-It)

There’s no need to fuss with that charcuterie board while you struggle to carry bottles of wine to the beach to watch the sunset this summer. Kellogg’s announced this week it will debut a limited-edition box with one-half Original Cheez-Its and one-half Original Red Blend of House Wine

Beginning July 25, you can purchase the House Wine & Cheez-It box at OriginalHouseWine.com for $25, while supplies last. If you miss the chance to purchase a box, Cheez-It and House Wine also curated custom pairings, including Original & Red Blend, White Cheddar & Rosé, Extra Toasty & Sauvignon Blanc and more.

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The left side of the box holds three liters of the wine maker’s 50% cabernet sauvignon and 50% merlot blend. That will yield more than 12 glasses of wine depending on your pour, so this may have just become the ultimate summer party gift.

“Many of our fans were already exploring pairing different wines with Cheez-It,” said Jeff Delonis, the senior marketing director for Kellogg’s U.S. snacks division, in a statement. “Just like wine and cheese, you can pair the real cheese inside each Cheez-It flavor with the perfect wine complement and find a pair to enjoy all summer long.”

Better set your calendar. We think these will sell out fast.

Brands: House Wine
Series & Type: News Products


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