When it comes to Pharrell Williams, a low-alcohol, creamy fruit liqueur is probably not the first thing that comes to mind. But the accomplished musician and producer, known for his work with Snoop Dogg and other top acts as well as his own group, N.E.R.D, is also the creator of the rather awkwardly named Qream.
Pharrell is just the latest of a whole constellation of stars, including Dan Aykroyd, Sammy Hagar and Ludacris, connected to a spirit. But this trend, in fact, dates back several hundred years.
Here are three historic brands that have had a brush with fame.
The whisky-and-honey-based liqueur is well-known for being the key-ingredient in the classic Rusty Nail, but the recipe for Drambuie was also created by the family of famed Scottish revolutionary Bonnie Prince Charlie. He shared the formula with one of his supporters who sheltered him during his escape from the crown.
The King’s Ginger ($35):
According to legend, King Edward VII enjoyed tearing around turn-of-the-20th-century London in his “horseless carriage.” Fearing the monarch would catch cold, his doctor commissioned liquor merchant Berry Bros. to devise an elixir to keep him warm on his journeys. We can attest that the spicy ginger concoction really works.
A number of French spirits claim a connection to Napoleon Bonaparte, including this mandarin-and-cognac liqueur that bears his name (and his famous bicorne hat). Its formula was developed by chemist Antoine-François de Fourcroy, and the emperor himself often enjoyed a glass.